Image Sizes for Social Media
All image sizes for social media
Who has ever posted on social media and had the image cropped? Yes, that happens when the image size is not compatible with the resolution of the social media content dimensions.
So here in this article, we're going to show you all the image sizes you should use for the main social media platforms in 2024.
Image Sizes for Social Medias
1 - Image sizes for Facebook
We all know that Facebook is one of the most used social networks in the world, with over 1.9 billion people active on Facebook daily. That's a lot of people, isn't it?
Here in Portugal, it's no exception; it's one of the most active social networks.
And like all applications, Facebook undergoes updates every year, especially regarding image sizes, as well as the types of interactions with posts, stories, cover images, profile pictures, etc...
So let's show you here the correct image sizes you should use on Facebook to ensure there are no issues with quality or size.
Profile picture
Profile:180 x 180px
Cover image
Profile:820 x 312px
Groups:
640 x 334px
Events:
1920 x 1080px
Posts
Image:1200 x 1200px
Link and image:
1200 x 628px
Stories
Stories:1080 x 1920px
Advertisements
Single image:400 x 500px
Link and image:
1080 x 1080px
Carousel:
1080 x 1080px
Ah, regarding external links, please note that Facebook retrieves any image from the website.
Image Sizes for Social Medias
2 - Image sizes for Instagram
O Instagram has been increasing its number of users, in 2021 there were 1.45 billion users worldwide. That's a lot of people, isn't it?
Here in Portugal, Instagram is more used by a younger audience and it is the second most used social network.
And once again, we reinforce that social media platforms are constantly being updated. In the case of Instagram, since 2019, they have not stopped updating the various methods of promoting services or even interactive content.
These new ways of posting content on Instagram have also undergone changes in image size and resolution.
So let's show you here the correct image sizes you should use on Instagram to ensure there are no issues with quality or size.
Profile picture
Profile:720 x 720 px
Feed image
Square:1080 x 1080 px
Vertical:
1080 x 1350 px
Horizontal:
1080 x 566 px
Stories e IGTV
Stories:1080 x 1920 px (9:16);
Instagram Reels
Reels is Instagram's new feature for engaging with users. It's similar to Stories and, at the same time, to IGTV, but its dimensions are a bit different.Reels size (when clicked to view):
1080 x 1920 px (9:16)
Reels size (when it appears in the feed):
1080 x 1350 px (4:5)
Reels cover size (thumbnail)
1080 x 1800 px (1:1)
Image Sizes for Social Medias
3 - Image sizes for Youtube
For those who have a YouTube channel, it's not just about uploading a video; it's important to know all the image and video sizes you should use on this social network.
Not to mention the Thumbnail (video presentation image); yes, that image is the first impression with YouTube users to attract attention and get them to watch your videos.
That's why it's recommended to use the safe areas well so that the image doesn't get cropped or have resolution issues.
Let's go, see below all the image and video sizes you should use on YouTube.
Profile picture
Profile:800 x 800px
Cover
The image size for the YouTube channel cover is 1546 x 423 pixels. However, there's a different size for each type of screen.:TV:
2560 x 1440px
For computers:
2560 x 423px
For computers: Tablet:
1855 x 423px
Smartphones:
1546 x 423px
Image Sizes for Social Medias
4 - Image sizes for Pinterest
Pinterest is a social network focused on visual content. On this platform, you can find a lot of content with amazing images that make you want to click to see more. I'm sure it has happened to you before...
Unlike Instagram, on Pinterest, you're free to use any image size, and you can even find videos or infographics.
Nevertheless, our team recommends using the correct standard image size for Pinterest, as this social network is very focused on visual content.
Let's go, see below all the image and video sizes you should use on Pinterest.
Profile picture
Profile:720 x 720px
Pins
Aspect ratio 2:3 :1000 x 1500px
Folder covers
Cover:200 x 200px
Image Sizes for Social Medias
5 - Image sizes for TikTok
This social network is responsible for bringing together thousands of people around an innovative proposition, compared to the competition. TikTok was born from a dynamic of short videos lasting 15 to 60 seconds.
Although the app doesn't require as much in terms of image or video size, even experienced users may encounter some difficulties due to certain limitations.
Since it's more focused on videos, the only image you should be more concerned about is the profile picture size.
But since TikTok is a social network primarily used for videos, and even though it allows videos with a 16:9 aspect ratio, ideally, the content should be fully adapted to the smartphone screen.
Let's go, see below all the image and video sizes you should use on TikTok.
Profile picture
Minimum size:20 x 20 px
Recommended size:
pelo menos 200 x 200 px
Desired aspect ratio:
1:1 (Square)
Vídeos
Orientation:Preferably vertical, with orientation 9:16.
Videos in 1:1 are also allowed, but they won't fill the smartphone screen..
Minimum resolution
720 x 1080 px
Recommended resolution:
1080 x 1920 px
Time:
Maximum of 60 seconds.
Some users are already receiving the functionality of 3-minute videos, but this option has not been officially confirmed by the platform.
File size:
Up to 287.6 MB for iOS users. Up to 72 MB for Android users.
File type:
MP4 or MOV with H.264 codec.
Image Sizes for Social Medias
6 - Image sizes for Linkedin
LinkedIn is the largest social network for work and businesses, so it's important to have a well-structured and aligned profile to convey a good image.
With over 200 million people on this professional social network, our team is sure it's also the right social network for you...
Despite being a social network very focused on networking, it is also very similar to other social networks.
You can publish images in the feed, share relevant information as well as share articles.
Now let's see all the image sizes you should use on LinkedIn.
Profile Picture
Profile:300 x 300px
Cover image
Cover:1536 x 768px
Posts
Image:1200 x 1200px
Link and image:
1200 x 627px
In this article you learned: “All image sizes for Social Networks in 2024”, and we want to make it very clear that it is important to use the correct size of images on Social Networks, so as not to be surprised by cuts in reading. If you don't have time to manage your business' social media, don't worry, our team has the right professional for you! Just enter here! If this article helped, you might be interested in learning more about “How to have a verified account on Instagram?”.